Where your competition is in District of Columbia
The largest concentrations of window repair companies in our District of Columbia data are in Washington. Competition for the map pack is heaviest there, and so is the reward: the same review count that dominates a small town is invisible in Washington.
The map pack in District of Columbia
Google shows three businesses in the map pack for a search like "window repair company near me" in Washington. In District of Columbia the shops that hold those spots usually sit near the 90th percentile, 105 reviews, not the median. 12.5% of District of Columbia window repair companies have passed 100 reviews; the other 87.5% are competing for whatever is left below the fold.
The website gap in District of Columbia
A website is the clearest marker of a window repair company that is going to compete for the map pack, and 25% of window repair companies in District of Columbia do not have one linked. Across the country the median review count with a site is 36, without one 5. If your shop is in the 25%, start there.
Hours and after-hours calls
81.2% of District of Columbia window repair companies list themselves as open 24 hours. If you take after-hours calls, say so in your profile hours, because Google shows "Closed" in red on a profile that says it is closed. If you do not, list real hours and let missed-call text-back cover the gap, so the caller gets a reply instead of dialing the next name.
How District of Columbia compares
Of the 47 states in our data, District of Columbia ranks 46th for the number of window repair companies, 46th for median review count, and 3rd for the share with no website, which leaves more room than most states for a shop that builds a real site. The review bar is lower than in most of the country, so a few months of asking every customer moves you up fast.
| State | Listed | Median reviews | No site |
|---|---|---|---|
| District of Columbia | 16 | 16 | 25% |
| Alabama | 97 | 37 | 14.4% |
| Florida | 570 | 25 | 21.2% |
| Georgia | 179 | 40 | 21.8% |
| Kentucky | 69 | 46 | 8.7% |
| Maryland | 132 | 33.5 | 13.6% |
| Mississippi | 32 | 24.5 | 25% |
| North Carolina | 161 | 48 | 17.4% |
| South Carolina | 95 | 48 | 14.7% |
What to do first in District of Columbia
- Put up a real website if you are in the 25% without one. Service pages, city pages for Washington, tap-to-call on every screen.
- Set a review velocity. One review per job day, asked at the door, moves a 16-review shop past the District of Columbia 75th percentile (87) within a year. The guides have the scripts.
- Finish the Google profile: primary category, every service you offer, real job photos, and hours that match reality. It is free and it is where District of Columbia customers decide.
- Turn on missed-call text-back. Run the calculator with your own numbers to see what unanswered calls cost.
- Then, and only then, spend on ads. Pointed at a profile with 16 reviews and no website, ads pay for your competitor's education. Pointed at a finished profile, they work.
The full national picture, with percentiles, ratings and hours, is in the benchmark report. The method is on the about page.