Where your competition is in Minnesota
The largest concentrations of window repair companies in our Minnesota data are in Mankato, Minneapolis, Blaine, Hopkins, Rochester, Duluth, Plymouth and Buffalo. Competition for the map pack is heaviest there, and so is the reward: the same review count that dominates a small town is invisible in Mankato.
The map pack in Minnesota
The map pack is a three-slot race, and in Minnesota it is won by review count and recency far more than by rating: 82.4% of Minnesota window repair companies are already at 4.5 stars or better, so stars do not separate anyone. The 75th percentile is 111 reviews and the 90th is 358. Those are the numbers to plan around, not the median.
The website gap in Minnesota
A website is the clearest marker of a window repair company that is going to compete for the map pack, and 15.2% of window repair companies in Minnesota do not have one linked. Across the country the median review count with a site is 36, without one 5. If your shop is in the 15.2%, start there.
Hours and after-hours calls
11.1% of Minnesota window repair companies list themselves as open 24 hours. If you take after-hours calls, say so in your profile hours, because Google shows "Closed" in red on a profile that says it is closed. If you do not, list real hours and let missed-call text-back cover the gap, so the caller gets a reply instead of dialing the next name.
How Minnesota compares
Of the 47 states in our data, Minnesota ranks 23rd for the number of window repair companies, 23rd for median review count, and 27th for the share with no website. The review bar sits in the middle of the pack.
| State | Listed | Median reviews | No site |
|---|---|---|---|
| Minnesota | 99 | 36 | 15.2% |
| Illinois | 312 | 39 | 9.6% |
| Indiana | 134 | 47 | 17.2% |
| Iowa | 88 | 33 | 10.2% |
| Kansas | 73 | 36 | 17.8% |
| Michigan | 208 | 48 | 15.4% |
| Missouri | 123 | 38 | 24.4% |
| Nebraska | 47 | 32 | 12.8% |
| North Dakota | 21 | 62 | 14.3% |
What to do first in Minnesota
- Set a review velocity. One review per job day, asked at the door, moves a 36-review shop past the Minnesota 75th percentile (111) within a year. The guides have the scripts.
- Finish the Google profile: primary category, every service you offer, real job photos, and hours that match reality. It is free and it is where Minnesota customers decide.
- Turn on missed-call text-back. Run the calculator with your own numbers to see what unanswered calls cost.
- Then, and only then, spend on ads. Pointed at a profile with 36 reviews and no website, ads pay for your competitor's education. Pointed at a finished profile, they work.
The full national picture, with percentiles, ratings and hours, is in the benchmark report. The method is on the about page.